You know you’ve found the best gift boutique on the Island when you just want to keep everything for yourself. Such is the lure of Oh Hey PEI, where you’ll fall in love with a locally curated collection of stunning items created by the store’s talented owners. Swoon-worthy modern photos of Island lighthouses and landscapes. Hand-lettered cards and postcards that are equal parts happy and sappy. Collaborations with many local artisans, with products that you can only find at Oh Hey PEI. Oh Hey PEI was founded by two sisters with an unbridled love for the Island and Rustico and creative talents to match. Kim Roach, a well-known Island designer and owner of Sappy Happy Mail joined forces with her sister, Rachel Peters, a renowned photographer, and together they dreamed up and launched their flagship boutique at Founders’ Food Hall & Market.